In the last article, we took a look at the many ways in which transcribing your podcasts can help you make a much bigger impact on the net than you ever imagined. This week, we look at a few software programs that allow you to become a master at transcription even if you’re sitting in the comfort of your home:
- Dragon: Quite a popular transcription program with individual users, Dragon has plenty of software packages for your email, iPhone and even for your Mac. Actually, using this software program not only allows you to transcribe your audio podcasts smoothly (you can even transcribe .wav files) but you can also ‘command’ the program to carry out certain tasks for you. For instance, if you want, you can ask Dragon to transcribe your chosen file for you just by talking to your PC or laptop or even ask it to search and open specific applications for you. Overall, Dragon is quite popular with Internet users and this speech recognition software is even available in a premium version for die-hard fans.
- TranscriberAG: There’s nothing complicated about this freeware which transcribes a multitude of both audio and video formats. So, if you’re looking to transcribe a podcast video, then this is ideally the software you should go for. The fact that it can also handle many hours of continuous playback with ease also works in its favour as does the synchronized playback feature. Users will find a detailed manual on how to transcribe files using this freeware, on the website itself.
For those who want software which offers much more flexibility in terms of transcription, Praat may offer a suitable answer. This software allows in-depth transcription per phrase or word and also has a speaker identification feature included. Speech analysis as well as speech manipulation are two other interesting features (among a host of others!) on offer here. And the best part is that, it’s free!
Podcasts are a great way of staying tuned to your favourite artist’s tunes, getting more information about a product or even for learning something new. Irrespective of whether you are a podcast developer with a neat following of loyal fans who wait eagerly for your next update or an organization that has just discovered the many ways in which podcasts can help reach your target audience, you’ll find that getting your podcast transcribed could be one of the best decisions you ever take in cyberworld. Let’s look at why seeking our professional transcription services can go a long way in putting you on the map in a B I G way.
- If you thought that uploading audio files of varying duration on your home site would help in SEO ranking, you couldn’t be more mistaken. Inserting the right keywords or even a few helpful phrases would in turn make Google’s job easier in finding you from maybe another 1,00,000 other websites like yours. Similarly, most Internet users too prefer to type in a string of keywords in order to zero in on exactly the podcast they actually want. Transcripts of your podcasts are seriously beneficial in getting your website new viewers.
- New to podcasting itself? Then you’ll find that transcribing your podcasts works wonders in giving overall search engine rankings a major boost and is a great idea for SEO too. Although there are plenty of websites which allow users to download podcasts for free, if you plan to charge a small fee for such downloads or earn revenue through advertisements; you’ll also need to amp up your position in any search engine ranking first. So make sure that irrespective of where your site visitor is located, he or she helps push your ranking up one notch!
- The Internet is full of ideas on how to make some quick money and one idea that has caught on quite quickly is combining 5 or more podcast transcripts together and then selling it as an e-book. And yes, if you’ve given lectures or held interesting group discussions, then this is one sure-fire way to make some extra moolah on the side.
Next week we’ll take a look at some great podcast transcription software you could use, if you would prefer to transcript all your podcasts by yourself (although WE can be counted on to do a much more professional job with a shorter turnaround time!).
Now that we’ve looked at different ways to add subtitles or captions to your YouTube videos, let’s look at how doing so can actually benefit your customer or target audience to a huge extent. And if you still need a bit of convincing with regard to why you should spend a few minutes thinking up some catchy phrases; then let us remind you that YouTube isn’t just a fantastic place to while away a few lazy hours; it is also the second most used search engine today.
- It does help your SEO ranking: So how do captions let more people ‘find’ you online? Simple! Inserting the right keywords in your video helps any search engine ‘find’ you much more easily. And when more people visit your video, you automatically get a better Google ranking too. This also means that it’s best to avoid fluff and insert the right keywords that can help get you more attention online. You’ll find plenty of free keyword tools which are quite useful for this.
- Reach out to all your viewers: Let’s say you have a brand new product that you’re eager to share with the world. If your video is only accompanied by background music and a voice-over, how would you reach people who don’t understand the language, who don’t have the fastest Internet connection or who are hearing impaired? In all three possible scenarios, text is the best solution. At least you can be sure that your viewer didn’t miss a word of what you were trying to say.
- Make your video look good: Ever wanted to watch a video in a hurry, but couldn’t understand what was being said because of the accent or thanks to poor wi-fi connectivity? If your video has a serious message to pass on or includes a mix of languages, appropriate text connections could make all the difference to a ‘messed up’ video or a ‘stand apart’ video. After all, global organizations want to look smart in cyber world too.
Confused about whether your video needs subtitles or captions? Subtitles can be found near the bottom of the screen. For instance, if you’re watching a foreign movie, you’ll find an ‘Add Subtitles’ option in the main menu, which allows you to choose which language you prefer to view the text in. Captions are usually used when there are two or more people talking together in the same video and it helps the audience relate a specific dialogue to a specific person. So whether adding subtitles or captions can benefit you really depends on the content of your video and your target audience!